Amazon Marketing Services-What is AMS and How Does Serious Sellers Manage it

One of the most important parts in ensuring that your products get sold on Amazon is visibility to the consumers that are browsing the website and interested in what your storefront is offering. Targeted advertising is one of the most essential ways of doing this, and Amazon provides a method for this in the form of Amazon Marketing Services or AMS. However, serious sellers should consider investing in outside marketing tools to optimize their AMS Advertising for the best possible results. Marketing tools such as tool4Seller can make using AMS a breeze, help you easily build effective marketing campaigns, and give you all the analytical data to adjust your keywords to best match your products to interested consumers.   But, …

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How to handle the negative reviews on Amazon and turn it to positive?

Amazon is one of the largest sites on the internet these days for purchasing products online in an easy, affordable, and convenient way. People rely heavily on reviews when taking the plunge and buying a product online, and Amazon has a highly visible review system that can help or hinder the performance of a product page. As a seller, you need to use whatever tools are available (both through the Amazon system, and third-party seller tool) to keep track of the positive reviews, but more importantly, to keep ahead of the negative Amazon reviews.   Importance of Reviews to Consumers   One of the most important aspects of customer reviews is their effect on the star rating of a product …

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How to choose product to sell on Amazon: A Step-by-Step Guide to make a profit

Most experienced Amazon sellers should know the truth that the right products are the key to success in making money. So, what is an ideally perfect product to sell on Amazon? And are there any specific steps for small and medium sellers to follow when doing product research? It would be a great help for beginners if any steps to follow.   In this guide, we are going to share some useful tips and help beginners find the best products.   Step 1: Get inspired to keep creativity when choosing products What we mean here is how to find new products. It is a time-consuming process while requiring sellers to maintain with and a keen sense of market insight. We …

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How to move the Amazon flywheel:Everything You Need to Know for 2019

While the Amazon flywheel sounds like some sort of ancient machine from the depths of the rainforest, it is actually a fairly straightforward concept that was penned by Jeff Bezos on a napkin when explaining it after he learned about the ‘flywheel effect.’ Amazon’s foundation is based around the flywheel effect, and it is similar to Newton’s First Law of Motion: an object will remain at rest or in uniform motion unless it is acted upon by an external force.   In relation to Amazon, in order to increase the momentum of the wheel of growth, multiple flywheels must be in motion around it: lower prices, more third-party sellers, improving customer service, increasing traffic, attracting more third-party sellers, more selection, …

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The full guide for Amazon sellers:Multiple ways to Report issues on Amazon in 2019

1, Review Removal Request Get support > Contact us > Selling on Amazon issue >Product and inventory>Product Review > FBA Issue   2, Feedback Removal Request Get support > Contact us > Selling on Amazon > Customer and orders > type the order ID and click the “next” > choose the “Customer Feedback Removal Request”   3, FBA issue Get support > Contact us > Selling on Amazon issue > Fulfilled by Amazon > FBA Issue   4, Feeds issue a. If you have Bach ID Get support > Contact us > Selling on Amazon issue > Products and inventory > Issue with listing products > Provide a Bach ID   b.Don’t have a Bach ID Get support > Contact …

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Amazon FBA Fees Explained,How to Save FBA Fees-The Ultimate Guide to Amazon FBA Fees(2019 new edition)

Compared with other e-commerce platforms, one of the biggest draws of Amazon is FBA (Fulfillment By Amazon) service. But how much do you know about FBA? ●  What is FBA? ●  FBA VS FBM? ●  Pros and Cons of FBA ●  What do the Amazon FBA fees include? ●  What should be paid attention to after using FBA for beginners? ●  How to save FBA fees?   FBA, as we know, is a great way to reduce much hassle of managing fulfillment and distribution network. But you need to consider the cost factor when enlisting Amazon’s aid. FBA fees are surprisingly high, and the costs of selling on Amazon have been increasing in recent years.   However, quite many sellers …

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How to create and optimize your Amazon product image?

Compared with the words, the image can catch the customers’ eyes more quickly. After you have optimized the keywords, the main image of your product will directly affect whether the buyers will click to view more product details. The operation in Amazon is based on the concept of “the product is king”. If the best product without a high-quality photo can’t attract the buyers to click it, such a product has no opportunity to show itself. Therefore, there also exists the concept of “the photo is king”. You must adhere to such a concept, and employ a professional photographer to take photos.   The product photo includes the main image and auxiliary image. The former affects exposure, access, and conversion, …

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3 easy ways to optimize product rating on Amazon

According to Amazon’s latest Review rating algorithm, the following options affect the overall rating of the product.   1. Buyer’s review time; 2. If the review has VP badge; 3. Number of words of the buyer’s review; 4. Review buyer’s account security index; 5. Clicks of Helpful. 6. Clicks of review details.   Everyone should also realize that the comprehensive rating of many listings will be based on the 5-star VP rating, as well as the multi-aspect and optimization which is a key factor to improve the rating.   To obtain a high-quality review, it is essential to improve the quality of products and listings.   Moreover, you may make the following efforts:   ▪Build your customer mail list. An …

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How does the seller increase Amazon keyword ranking?

I believe that quite a few sellers, especially novice sellers, use the core or other correlated keywords to search in the Amazon search box. All the pages have been turned over, but they have not seen their own products. This is even the case for sellers who have launched the internal promotion on the website. The reason for this case is that the weight of listing determines if their products can be found and if they can be found in the front or back pages.   When it comes to the weight of listing, we have to talk about keyword ranking that is closely related to it.   Keyword ranking refers to that when the buyer searches with a keyword, …

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How to Write perfect Amazon Product Titles(2019 ultimate optimization tutorial)

A great Amazon Listing directly determines whether a product can become a top-selling product or profitable item on Amazon. The listing optimization, particularly important, focuses on the two key points:   1, Increase exposure and click; 2, Enhance the conversion rate.   As we all know, the weightage in a Listing are ranked as follows: Title > Bullet Point > Search Terms > Product Description.   Title   The product name is the highest weightage. Its importance can be compared to the relation between a high-quality sales copy and a product. The product name allows consumers to simply and directly understand “What is this product? What can it be used? ”. Therefore, a bad product title will miss a large …

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