How to change the Amazon deposits method?

Some sellers, after accounting for their own cash withdrawal fees, decided to replace the deposit method currently in use.  As the competition of major third-party payment service providers becomes more and more fierce, it will become more common for sellers to switch between different merchants. Today, we will teach you how to change Amazon deposits method. We hope it will be useful for sellers one day. Step 1   Step 2 Step 3

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Key Points to Amazon Seller Appeal & Performance Measurement[II]

If the selling privileges have been restricted or removed as a result of the fact that you failed to reach the target rates in the above three primary performance metrics set by Amazon, what should we pay attention to in terms of appeal? First of all, let’s take a look at the steps of appeal for reinstatement: Step 1: Find out the reason why your selling privileges are restricted or removed. Step 2: Evaluate your selling practices for those that may result in buyer dissatisfaction – Review seller metrics and determine which one does not meet the performance targets. Step 3: Create a plan of action: Briefly outline the steps to correct the problems identified in Step 2. (Providing a …

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Key Points to Amazon Seller Appeal & Performance Measurement 【I】

As a platform that places great emphasis on maintaining the trust of satisfied buyers, Amazon has established several performance metrics so that buyers can shop with a sense of security when they order from third party sellers. For each item sold on Amazon, all sellers should strive to achieve and maintain a level of customer service that meets the following seller performance targets: Order defect rate: < 1% Pre-fulfillment cancel rate: < 2.5% Late shipment rate: < 4% Order Defect Rate (ODR): This metric indicates that the percentage of your orders that have received negative feedback regarding the product, an A-to-Z Guarantee claims, or a credit card chargeback. Pre-fulfillment Cancel Rate: This refers to the number of order cancellations done …

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What is the Ideal ACoS for Amazon PPC Campaigns?

When it comes to Amazon PPC, many sellers are trying to maintain the profitability in PPC campaigns. In addition to ACoS data, sellers seem unable to measure the effectiveness of their campaigns in any other way. Based upon this situation, they tend to focus on their ACoS to determine whether they are making a profit or loss in the marketing. However, they are worried that they may incur a loss if ACoS is too high, as they do not know how to calibrate all campaigns to go under their ceiling and towards their ACoS goals. The ACoS ceiling for each product is different. In fact, the ceiling for ACoS may generally vary from product to product, because their profits are …

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Must-have Tips of Amazon Sellers: Use Killer Email Marketing to Improve Sales【Part II】

As mentioned earlier,once the strategy is done, ensure that you set up appropriate times to send this set of emails. Promotion reminder – interest prospect and highlight benefits of the product. Promotion starter – remind customers that the promotion is going off and lead them to buy. Follow-up reminder – keep engage customers about the promotion and show pity for missing the ever-again discount offer. What is a Good Email Template? After deciding a whole process of email marketing, you may start to wondering about writing emails that are good enough to attract more clicks. It is estimated that 281 billion emails are being sent to 3.7 billion email boxes every day. How to ensure that yours is the chosen …

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Must-have Tips of Amazon Sellers: Use Email Marketing to Improve Sales【Part I】

A successful Amazon seller will know how to effectively direct traffic to your Amazon product detail pages and get the deals done. Yet, this will not happen easily if customers know nothing about your brand and products because of poor marketing. Besides efforts you drive external traffic, there are much more you need to pay attention to on email marketing. It’s Important to Use Email Marketing Email can help to build a rapport with your potential customers in the fastest way and get more attentions to your store. The traffic it directs will then contribute to a sales improvement. Let alone more positive feedbacks and 5-star reviews from the buyers with a proper email marketing strategy which may eventually buy …

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Amazon newcomers must know! Should I Sell On Amazon in 2019?

Does Amazon still have a chance for new sellers? Each e-commerce platform has its own characteristics, Amazon is no exception. Compared with Ebay, AliExpress, Shopee, Lazada and other similar platforms, Amazon is still the best e-commerce platform,and there is still a chance of success for newcomers who want to become Amazon seller in 2019. First, Amazon boasts strong brand power and huge traffic. In 2018, Amazon ranked first in the world’s top 500 brands, surpassing Apple. Even though it is true that Amazon’s traffic has become more expensive due to the influx of new sellers in the past two years, Amazon’s traffic is still the largest, which is beyond doubt.  Second, target high-end consumers. The United States is the most …

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How to Protect Your Closed Listing on Amazon from Hijackers(2019)

There are Amazon sellers who find that someone is hijacking their closed listing of discontinued products. They are afraid that this will have negative impact on their brand, yet have no clue to deal with it properly. Let’s take a close look into this topic today. 1. Why discontinued product can get its listing hijacked? According to the user agreement between sellers and Amazon, all product listings posted by sellers are belong to Amazon.  Whether delete it or not, the product you remove will leave its listing history in Amazon’s system. As long as another seller worked out your ASIN, they could hijack your listing to sell the same product. 2. Impact of having your discontinued product listing hijacked First …

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How to download the Amazon monthly report?

Sellers who have ever paid VAT should know that when they or their agent apply for tax, they need to download an Amazon monthly report from the sellercentral and submit it to the local tax bureau, which is also one of the evidences for the tax bureau to determine how much tax your store needs to pay.   However, sellers in Amazon North America station may not use this business report under normal circumstances, because the Tax here is generally displayed as 0, so some new sellers may not know this data.   But is this report useless? If you don’t analyze the data, it is a bunch of numbers. If you study it carefully and find out the problems …

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How should the seller report violation to Amazon about malicious reviews?

Every Amazon seller knows very well how important a positive review is to sales. So some sellers try to manipulate reviews to avoid negative reviews. And Amazon is also strictly cracking down on this behavior, so it is best for everyone not to do this.   The impact of fake reviews on sellers in Amazon. Many sellers think that fake reviews are just fake negative reviews. Actually, fake reviews include negative reviews and good reviews. As long as it is not the evaluation of real shoppers, it is a fake review.   How fake reviews affect the sellers:   1. Fake good reviews – positive reviews Fake positive reviews provide misleading information about a specific product listing. The purpose of …

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