Amazon SEO: How to Earn Higher Product Rankings in Amazon Searches

In the advertising and marketing world, SEO refers to search engine optimization, and it means optimizing your content to ensure the best possible chance of being featured at the top of search results. This is often done through ensuring that the content and keywords you are using align with the needs of your customers and that your content is presented in a way that results in higher visibility in search engines.   Amazon SEO Amazon SEO works in a very similar manner. It involves optimizing your product listings to improve your Amazon search rankings, which in turn improves your products’ visibility and results in more sales.   Like any other search engine, keywords and phrases are what customers are using …

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Product description ideas commonly used by Big Amazon sellers

In the process of listing optimization after new products are put on Amazon’s shelves, product description is the second most important content next to the title, and it is also the main reason for customers to know about the products and feel relieved to purchase. The quality of product description will affect the conversion rate. How do some big sellers write their product descriptions? Product description is one of the factors that make sellers successful on Amazon platform. The product descriptions of all successful sellers will not deliberately exaggerate product functionality or utility for the sake of sales. This article will combine a few examples to illustrate what kind of listing copies are more popular with consumers, which copies have …

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In-depth Analysis Amazon SEO: How To Optimize Three Key Elements Of Amazon SEO? (2020 Updated)

How to carry out Amazon SEO? Essentially, you need to optimize three contents: relevance and conversion rate, buyer satisfaction and retention rate, which mainly involves the following points: I  Product listing optimization   1, Title optimization (the core of the optimization) It is the core of the title listing optimization and will directly affect the performance of your product in search results. According to Amazon guidelines, the title should contain the following elements: Brand Product line Material/ key features Product type Color Size Package/quantity Key points of optimization: It is critical to arrange these elements reasonably while using additional keywords in the title. The order of keywords and the choice of keywords can significantly affect product sales and rankings.   The order of …

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How to find Amazon buyers and conduct remarketing by using Facebook?

Today we’d like to share Retargeting, a brand new way for off-site promotion in 2019, with you! We need to point out that off-site promotion does not mean that outside Amazon only. However, these methods can be applied to the off-site promotions of nearly all B2C and B2B platforms!   Why is Retargeting so important for off-site promotions?   The function of Retargeting is that when any customer views your listing page or puts any product into his or her shopping cart without buying it immediately, relevant advertisements will lock in the customer via its browsing history, Cookies, and continuously display relevant products in other pages viewed by the customer to increase his or her probability of placing an order. …

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