Suggestions for Amazon sellers to boost sales

1, Get as much reviews as possible Consumer reviews play very important role, with 88 percent of consumers trusting online reviews. Therefore, sellers should try their best to get as much positive customer reviews as possible, and it’s better to have photos. However, about 90 percent of Amazon buyers don’t leave comments, so sellers can use Feedback Five or similar tools to increase the amount of feedback and remove negative reviews.   2, Use the appropriate keywords to improve SEO In addition to the seller’s rating and product price, Amazon also uses the keywords in the product title to rank the listing. Amazon’s product titles are limited to 500 characters and are recommended to include brands, descriptions, product line, materials, …

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Good advice for practical operation: 14 basic methods to increase Amazon sales

Whether you are new seller or experienced seller, you may have invested much time and energy in trying to increase Amazon sales. This paper will introduce some basic methods for sales increase, hoping that it will help the seller improve the sales strategy on Amazon and stand out in the competition.   1.Frequently check the UPC code When publishing listings of new products on Amazon, it is able to choose to input product barcode or UPC code, so that Amazon can visit all information of the product automatically. But manufacturer may not change the UPC code even if the product has been changed or renewed, so the seller must be careful enough. That is, the seller should always be sure that the …

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In-depth Analysis Amazon SEO: How To Optimize Three Key Elements Of Amazon SEO? (2020 Updated)

How to carry out Amazon SEO? Essentially, you need to optimize three contents: relevance and conversion rate, buyer satisfaction and retention rate, which mainly involves the following points: I  Product listing optimization   1, Title optimization (the core of the optimization) It is the core of the title listing optimization and will directly affect the performance of your product in search results. According to Amazon guidelines, the title should contain the following elements: Brand Product line Material/ key features Product type Color Size Package/quantity Key points of optimization: It is critical to arrange these elements reasonably while using additional keywords in the title. The order of keywords and the choice of keywords can significantly affect product sales and rankings.   The order of …

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How to find Amazon buyers and conduct remarketing by using Facebook?

Today we’d like to share Retargeting, a brand new way for off-site promotion in 2019, with you! We need to point out that off-site promotion does not mean that outside Amazon only. However, these methods can be applied to the off-site promotions of nearly all B2C and B2B platforms!   Why is Retargeting so important for off-site promotions?   The function of Retargeting is that when any customer views your listing page or puts any product into his or her shopping cart without buying it immediately, relevant advertisements will lock in the customer via its browsing history, Cookies, and continuously display relevant products in other pages viewed by the customer to increase his or her probability of placing an order. …

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Beginner Sellers Must Add to Favorites—-A Collection of Amazon Nouns

Do you still vex at being incomprehensible to Amazon professional vocabularies? This article will analyze every type of Amazon related nouns in detail. The beginner sellers must not miss it! SKU – Stock Keeping Unit It refers to the quantity unit of stock in and out. For e-commerce: 1. SKU is a type of commodity, each of which has a SKU for the e-commerce to conveniently distinguish goods. 2. One commodity with various colors will have many SKUs, for example, one clothes has red, white and blue colors, and then the SKU ID will be different. If ID is the same, it will cause confusion that wrong goods will be delivered. ASIN – Amazon Standard Identification Number ASIN, a letter-number …

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10 critical Amazon policies in 2018

There was no shortage of news for Amazon and how it affects seller in 2018 and beyond. In 2018,Amazon had record-breaking in Black Friday and Cyber Monday,which bringing in big sales for the retail giant. Here’s a recap of the top 10 policies that seller need to know.   1.Amazon rebrands Advertising Features in September.   Amazon’s advertising business is comprised of three main divisions: Amazon Media Group (AMG), Amazon Marketing Services (AMS), and Amazon Advertising Platform (AAP). Amazon merged the three units into a single division called “Amazon Advertising” in early September.   AMG sells display ads across its marketplace, hardware devices (like the Kindle and Fire TV), and other websites. AMS offers a pay-per-click performance marketing suite that …

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Few things in Amazon you need to know this week

1.Amazon recently bought “Amazon.se” domain as well as entered into a contract with Postnord, a local logistics company.It was initially reported that the company was possibly launching an e-commerce site in Sweden. It is instead launching AWS services for the region. 2.Amazon reportedly wants to curb selling ‘CRaP’ items it can’t profit on, like bottled water and snacks.Amazon is now eliminating some items and working with its manufacturers or vendors to repackage some items so they’re more profitable to sell online.Like Coca-Cola products, Amazon will work out a deal where it ships directly from Coke, instead of an Amazon fulfillment center. 3.In November, Amazon announced a new service called Amazon Comprehend Medical, which aims to help hospitals, insurers, and pharmaceutical companies analyze their health-record …

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Useful Links and Info for Doing Business on Amazon

Hello Amazon sellers, we think you may like to have these useful links and info for doing business on Amazon: Amazon Best Sellers by Category:www.amazon.com/Best-Sellers/zgbs Report Infringement:www.amazon.com/gp/help/reports/infringement Amazon Global Selling:https://services.amazon.com/global-selling How to become an Amazon Business seller:https://services.amazon.com/amazon-business.html Buyers can submit feedback directly through this link:www.amazon.com/gp/feedback/leave-consolidated-feedback.html Buyers can submit review directly through this link:www.amazon.com/review/review-your-purchases# Selling on Amazon Fee Schedule:https://sellercentral.amazon.com/gp/help/200336920 Categories and products requiring approval:https://sellercentral.amazon.com/gp/help/200333160 To view your selling applications:https://sellercentral.amazon.com/hz/myqdashboard Amazon Exclusives Program:https://sellercentral.amazon.com/gp/help/202033750 United States Patent and Trademark Office(USPTO) Trademark Search: http://tmsearch.uspto.gov ,Click Basic Word Mark Search (New User),enter Search Term,Click Submit Query Contact Amazon by Email: pq-review@amazon.co.uk notice@amazon.com investigate@amazon.com seller-evaluation@amazon seller-verification-enquiry@amazon.co.uk More useful resources and info will be composed and posted, please stay tuned.

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How much does it cost you to go out of stock on Amazon?

As Amazon sellers, we all hope to receive numerous orders every day, but we are also afraid of inventory going out of stock too soon. The shortage of inventory supply indicates that you are not in control of your supply chain, and because you are out of stock, all the traffic you used to get are all going to others’ listings now. The sellers who used to rank behind you now have the chance to surpass you. If it happens during the busy holiday season when it takes longer than usual for Amazon fulfillment centers to receive inventory, then you certainly will be out of stock for that whole period. Just because of that, your listing seller rank/page rank that …

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Common Countermeasures for Malicious Competition among Amazon Sellers (2nd Half)

6.Return with Counterfeit These malicious sellers will buy the products from their competitors and then purchase cheaper ones or counterfeits from other places. When the authentic products arrive, they will replace them with the cheaper ones and claim that the products they received are not authentic. Then, the cheaper versions or counterfeits are returned for a refund while the authentic products are kept for resale. Later, these scammers will comment on the listing that the product they received were not matching the description or counterfeits, or report directly to Amazon, any of which may lead Amazon to suspend the seller’s account because Amazon always takes counterfeit issues seriously. According to Steven Thompson, Thompson and Holt’s consultant of Amazon account freezing, …

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