Do you really know how to open a Case? What problems in Amazon operation can be solved through a Case?

Everyone who operates store in Amazon will encounter a variety of problems, even some difficult problems, and often in midnight. This is when we need to open a Case to communicate and solve the problem, because everything else (except operation method) should be subject to Amazon who has the final interpretation right. The following problems can be solved by opening a Case:   1. Listing is changed by VC account For example, the picture is changed, the title is changed, or something like that. Generally, you can open a Case at midnight to contact customer service to solve this kind of troublesome situation, and leave your phone number for Amazon to call over, and then ask the customer service to …

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6 ways to quickly get five-star reviews on Amazon

From the perspective of the store: In the Amazon platform, the importance of comments is obvious. A good feedback rating and sufficient feedback quantity represent the honor of the store, which is easier to gain the trust of customers and ensure the quality of customers. Moreover, it has a WOM effect. From the perspective of buyers: Most buyers will check the reviews before buying the products, compare the buyer’s reputation of similar products, therefore, true and effective reputation and a large number of 5-star reviews can make hesitant buyers determined to buy. The dream is beautiful, but the reality is cruel: It is not easy to get five-star reviews. So how do you get a five-star rating? Supreme conventional service, …

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Six ways to drive more traffic to Amazon store, easily become a big seller

All sales volumes come from traffic conversion, especially for Amazon. Optimization and promotion are key factors in determining sales volume. In fact, millions-level Amazon big sellers do not have any superpower that is different from ordinary people, but they know better than small and medium-sized sellers to develop channels and get traffic. We have integrated 6 major traffic sources to help you increase sales.   1. Listing optimization (external traffic driving) Listing is the highest conversion factor and is a preference for sellers on Amazon. Listing can be understood as a shelf product from a popular perspective. It includes keywords, Search Terms, Bullet Points, product descriptions, and product reviews. Keyword rankings determine Amazon lisiting traffic. When optimizing keywords, product keywords …

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Why can’t you find your Amazon product? It’s important to sort out these three rankings.

One question that many sellers may ask is why my products can’t be found on result pages when I search keywords of it? I almost finish the result page! So, what is going wrong? Whether and where a listing can be found is depending on its weight verified by Amazon. When it comes to the weight and ranking of listing, you have to cover the three rankings Amazon sellers constantly comes across when operating their stores, that are, keyword ranking, AD ranking and BSR rank (Best Sellers Rank). Among them, keyword ranking is stable, which allows your product presenting on certain position on the result page whenever buyers are searching this kind of products with a related key word. Therefore, …

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How to avoid Amazon’s long-term storage fees during the off-season when inventory is overstocked?

Have you noticed the notification about long-term storage fees in the Amazon’s backstage recently?The new policy has come, the FBA will check the inventory on the 15th of each month. Amazon will charge long-term storage fees for inventory that has been stored in the Amazon operations center in the United States for more than 365 days at a price of US$6.9 per cubic foot at that time. Moreover, these months are also the off-season of the platform sales when the sales volume has been affected, so what do we need to do about the overstocked inventory in Amazon? Or how to avoid long term storage fees? How to determine the inventory to be paid for? We can check which ASIN …

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amazon brand registry

How does amazon store apply for Brand Registry?

It is estimated that the first reaction of the seller when he hears the word “brand registration” will ask: Isn’t this the Amazon brand registry? That is, when you get the certificate after registering the trademark, you can apply for the Amazon brand registry. After the brand is filed, the seller can apply for the GCID exemption, upload the listing without UPC or EAN code, and lodge a complaint righteously after listing hijacking, however, that’s not what the brand registration means here.   What is Amazon Brand Registry? Brand registry can be understood as that the seller who has applied for brand registry can authorize third-party sellers to sell the products of his own brand through Amazon brand registration. Of …

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How to appeal an Amazon Seller suspension?

1. It is you who know best why the account was suspended. It can be summarized as follows: Poor account performance (some customer metrics for your account, such as order defect rate, cancellation rate, late shipment rate, etc. did not meet Amazon’s requirements.) Violate the sales policy of Amazon (selling counterfeit goods, selling fake goods, and uploading products seriously violate the rules and ignore the requirements of the platform. When the multi-account operation within the same site is associated, the sales permission of one account is removed and other accounts will also have problems). Sell products that are prohibited by the platform There’s a reason to close your account except for the occasional mistake of the Amazon system, so don’t …

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How do Amazon sellers hijack and anti-hijack listings (Operations illustrated with graphics) Part II

V. How to deal with listing hijacking? We know that listing hijacking is permitted! But when someone, knowing that their products are different from yours, still hijack your product, it is malicious. So how to get rid of listing hijacking? 1. Contact the hijacker, and ask for the removal of the listing hijacking. Try fair means before resorting to force. Send an email to the hijacker first, tell him or her that your products are different, and ask for a stop of the listing hijacking. The key points of the communication: You are the owner of the brand, and ask the hijacker to stop sale. Emphasize that the hijacker has violated the rules of the listing hijacking of Amazon. Reaffirm …

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How do Amazon sellers hijack and anti-hijack listings (Operations illustrated with graphics) Part I

Part I Speaking of listing hijacking, many sellers are mixed with happiness and worries. He is very happy when he takes advantage of others’ traffics; but when competitors take advantage of his traffics in turn, he will be particularly depressed. Especially when he encounters the following tough hijackers, it really drives him to gnash the teeth in anger. Today, let’s have a deep talk on this topic. The main points of this article are as follows: 1. What is listing hijacking? 2. What are the merits and drawbacks of listing hijacking? 3. What are the requirements of listing hijacking? 4. How to deal with malicious listing hijacking? 5. How to prevent listing hijacking? 6. How to reasonably hijack a listing? …

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5 Common Pitfalls for Amazon Newbies

Amazon starters seem to get confused all the time with the platform, sometimes they can even fall into lots of pitfalls. If you want to earn your share of the cake Amazon offered, make sure to get all the five traps straight.   1.Amazon is just one of the online players The first thing you need to keep in mind is that Amazon is never just one of the online players, it’s “the king of online players”. Such as people plunging into Facebook to be social with each other or searching Google all the time for websites they need, Amazon is where they swarm into whenever they are thinking about shopping. The king of online retailer earned its name according …

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